Pitch Deck Template Structure

Master every slide in your pitch deck. Learn proven frameworks from Y Combinator, a16z, and successful startups that raised millions.

Essential Pitch Deck Structure

1
Problem
2
Solution
3
Market
4
Product
5
Traction
+ Business Model, Competition, Team, Financials, Ask

Problem-Solution

Master the problem-solution slide structure. Learn how to clearly articulate the problem you're solving and position your solution effectively.

Key Components:

Problem StatementProblem ValidationSolution Overview

Avoid These Mistakes:

Vague problem definitionSolution without validation
6 min readView Template →

Market Opportunity

Create compelling market opportunity slides that demonstrate TAM, SAM, and SOM effectively while avoiding common market sizing mistakes.

Key Components:

Total Addressable Market (TAM)Serviceable Addressable Market (SAM)Serviceable Obtainable Market (SOM)

Avoid These Mistakes:

Inflated TAM calculationsBottom-up vs top-down mismatch
7 min readView Template →

Business Model

Structure effective business model slides that clearly explain your revenue streams, pricing strategy, and path to profitability.

Key Components:

Revenue StreamsPricing StrategyCustomer Segments

Avoid These Mistakes:

Unclear monetizationComplex pricing models
6 min readView Template →

Go-to-Market Strategy

Build compelling go-to-market slides that demonstrate customer acquisition channels, sales strategy, and growth loops.

Key Components:

Customer Acquisition ChannelsSales StrategyMarketing Strategy

Avoid These Mistakes:

Unrealistic customer acquisitionNo channel validation
7 min readView Template →

Team Presentation

Create team slides that showcase founder-market fit, complementary skills, and track record that builds investor confidence.

Key Components:

Founder BackgroundsDomain ExpertiseComplementary Skills

Avoid These Mistakes:

Weak founder-market fitSkill gaps
5 min readView Template →

Financial Projections

Structure financial projection slides that show realistic growth, key metrics, and assumptions that investors can validate.

Key Components:

Revenue ProjectionsKey MetricsAssumptions

Avoid These Mistakes:

Overly optimistic projectionsNo supporting assumptions
8 min readView Template →

Competitive Analysis

Build competitive analysis slides that position your startup effectively while acknowledging competition and demonstrating differentiation.

Key Components:

Direct CompetitorsIndirect CompetitorsCompetitive Advantages

Avoid These Mistakes:

Claiming no competitionWeak differentiation
6 min readView Template →

Traction & Metrics

Create traction slides that showcase meaningful metrics, growth trends, and customer validation that prove market traction.

Key Components:

Key MetricsGrowth TrendsCustomer Validation

Avoid These Mistakes:

Vanity metrics focusNo growth trends
7 min readView Template →

Investment Ask

Structure compelling ask slides that clearly state funding requirements, use of funds, and expected outcomes for investors.

Key Components:

Funding AmountUse of FundsTimeline

Avoid These Mistakes:

Vague funding requestUnclear use of funds
5 min readView Template →

Appendix & Supporting Data

Organize appendix slides effectively with detailed data, additional metrics, and supplementary information for investor questions.

Key Components:

Detailed FinancialsAdditional MetricsTechnical Specifications

Avoid These Mistakes:

Cluttered appendixMissing key data
5 min readView Template →

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